Jonny Wilkinson — 30 years of projects across South Yorkshire

Dun Works, Sheffield: how can one person's enthusiasms generate a brand that speaks to a whole neighbourhood?

South Yorkshire Housing Association has ventured into a new type of housing: 225 flats for market rent in Kelham Island, Sheffield's most up and coming urban neighbourhood, recently voted one of the top 10 places to live in the UK.

These new homes are aimed at a new audience for us and needed a new approach to branding. But how to create a brand that is authentic, celebrates the neighbourhood and communicates our social values?

Brand, PlacemakingMiranda Plowden27 August 2021Dun Works, Kelham Island, Fat Cat, River Don, John Donne, Richard Hawley, Owen Waterhouse, Cheyne Capital Management, Justine Gaubert, Jonny Wilkinson, South Yorkshire Housing AssociationComment

Libraries by design: the power of a well-designed library

We know that libraries are transformational. What interests me is the difference that good design can make to elevate the transformational impact of libraries. Here are three examples:

#1 A library building - the Learning Zone in Parson Cross, Sheffield

#2 A curated library - at South Yorkshire Housing Association’s Rockingham Street workspace

#3 A Human Library - an event co-produced with South Yorkshire Housing Association’s customers and employees

Regeneration, Social Housing, CommunityMiranda Plowden6 May 2021The Learning Zone Parson Cross, Jonny Wilkinson, Matt Hall a-i-a studio, 93 ft, Bookbench, The Human Library, South YOr, Schmitt Hammer Lassen, SOARComment